OPAP
More Than a Jersey - Panathinaikos BC
Client:
OPAP
Year:
2026
Type:
Commercial
Project Description
A jersey is more than fabric. It is memory. It is pride. It carries the voice of those who stand beside us.
With this in mind, we set out to connect the story of Panathinaikos BC with the new third kit for the 2025/26 season — allowing time, sound, and image to build suspense before the reveal. Presented by Pame Stoixima, alongside Kenneth Faried, this jersey is not simply worn. It carries history and wherever it goes… one thing is certain: IT WILL BE HEARD.
The project was developed and executed by North&Grain Production, covering the creative approach, production, and post-production, with the focus always on serving the story.
